XR4ALL is the first initiative by the European Commission to strengthen the European XR Industry. Co-funded by the European Union Horizon 2020 research and innovation programme, XR4ALL not only offers a highly-connected XR community, but also stimulates and promotes innovative XR solutions via three open calls and a solution catalogue.

Each XR4ALL Open Call consists of 2 phases. During the 1st phase “concept validation”, all open call winners can access a lump sum €10,000 in order to develop and experiment with their ideas from both business and technical perspectives. …

The year 2020 is almost over and we wish to end this challenging year with a positive note. With XR4ALL we are always on the lookout for new and exciting start-ups that will advance the XR industry and make these technologies more accessible.

This time, the focus is on Central and Eastern Europe (CEE), a region that is too often overlooked, while indisputably deserving much more attention.

Let’s dive into a brief analysis of how the diversity of the CEE startup ecosystem boosts the XR industry.

The sudden popularity of the CEE region and the reasons for it

Just a few years ago, Central and Eastern Europe seemed less attractive to most…

The XR4ALL project, co-funded by the European Union Horizon 2020 research and innovation programme, is designed to forge a competitive, sustainable XR-tech ecosystem in Europe. One of its main objectives is to promote the development of XR innovative solutions via an Open Call.

Projects selected through the Open Call are able to receive a maximum of €50,000 by undergoing two support phases with specific deliverables. Completed projects will receive €10,000 for phase 1 and €40,000 for phase 2.

The first cohort for applications for the XR4ALL Open Call was launched at the end of June 2019 and it was closed…

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European cultural heritage is undergoing a process of transformation related to digitalisation and online accessibility of cultural material.

Virtual reality is one of the technologies with the greatest potential that spans across different fields such as training, education and medicine, among others. In recent years, the application of this technology in cultural knowledge has been on the rise.

Now, access to cultural places has been challenging due to mobility restrictions because of the COVID-19 pandemic. But, at the same time, it has opened a new opportunity for museums to fully embrace VR and create an enhanced experience for the visitor.

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The Covid-19 pandemic had provided a market opportunity for VR meetings and collaborative platforms. Since the lockdown started, there has been a significant increase in demand for remote working, virtual conferencing and other collaboration tools.

These platforms have not only served to communicate with our colleagues, but they have also been an escape route to interact with family and friends in “virtual social gatherings”.

Why use VR/AR technologies for virtual meetings?

With these platforms, it is easier than ever to organize and attend events, classes, meetings or conferences in an effective way. By wearing a VR device it is possible…

Source: Gorodenkoff via Shutterstock

Visualisation and review tools have changed the rules of the game in modelling and designing industries. Until a few years ago, the most feasible way to view and edit 3D models was to generate the model on a computer featuring a 2D screen.

Nowadays, with the use of immersive technologies, especially VR and increasingly now as well AR, anyone with a headset can examine and modify CAD models with an extraordinary level of detail. …

Source: Gorodenkoff via Shutterstock

In the first months of 2020, most countries have been forced to adopt extraordinary measures to protect the population against the COVID-19, such as social distancing or confinement.

To respect these rules, distance-learning or e-learning is becoming the only possible solution for schools, universities or any kind of on-site learning. Collaborative tools are also an essential part of this process because of the need for individuals to keep working together despite the isolation.

Extended realities, especially virtual reality, are helping to mitigate the impact that COVID-19 could have on the learning process in many sectors. …

This article is based on the webinar we held on February 12, 2020. You can watch the complete session here.

This time, we invited Dr Rolf Illenberger, CEO and founder of VRdirect to be our main guest. VRdirect provides a B2B Saas platform to create, manage and publish virtual reality projects. Companies like Siemens, Lufthansa or Porsche are already working with VRdirect’s platform.

As a broad definition, 3D tools are software solutions that connect hardware with applications. Within them, you have several options on the table: generation and processing of material, video games, special effects, industrial design, position systems, etc.

XR4ALL organized a webinar about the Investment Landscape in the European XR Healthcare Industry on November 12, 2019. The webinar included a presentation by Petri Rajahalme, Managing Director of Nordic XR Startups. If you couldn’t attend the session, watch the video; alternatively, below you will find a quick summary of the main findings.

With data acquired from Dealroom and enriched with LucidWeb’s own research, 748 XR startups and 451 investors were identified to be active in Europe between Q1 2015 and Q2 2019. …

Horizon 2020 sets €17M in funding opportunities

Sergey Nivens/Shutterstock.com

Horizon 2020 is launching today an open call for the uptake of interactive technologies in various industrial and societal domains. The deadline for applications is on 13 November 2019. The total budget is 17 million Euros, where each proposal may request a contribution from the EU of between EUR 1.5 and 2 million with a duration from 12 to 24 months.

Proposals can address one of the 2 objectives of the open call. The first objective is to develop authoring tools for automated interactive content creation that can be also be used by non-expert users on various platforms and environments…


A first initiative by the EU Commission designed to strengthen the European Immersive Technologies Industry XR: VR/AR/MR and accelerate its growth

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